Holiday ads...how do you nail it this year?🎅🏼
Amazon kicked off with a fantastic holiday ad. Getting us in the spirit for for the holiday season. The holiday season is the ultimate...
Roundabout Industry Wire
The Social media industry is changing with the speed of light.
Our reporters are here to update you with all things happening on the social channels
Rogier Visser
- Apr 16, 2019
- 2 min
Snapchat Publishes New Report on the Evolution of Video Consumption
With video consumption behaviors evolving, online platforms are working to find the best way to re-direct TV viewers into their apps and...
7 views0 comments
Rogier Visser
- Apr 5, 2019
- 1 min
Snapchat Announces a Range of New Tools at its First Ever Partner Summit
Snapchat has this week hosted its first ever Partner Summit, outlining a range of new initiatives and tools designed to help third-party...
3 views0 comments
Rogier Visser
- Mar 22, 2019
- 1 min
Snapchat Launches First Voice-Activated Promoted Lens for Upcoming Movie 'Shazam'
Snapchat is looking to add another element to its Promoted Lens options with the launch of a voice-activated AR effect as part of a...
8 views0 comments
Rogier Visser
- Mar 18, 2019
- 2 min
Snapchat Will Reportedly Launch a New, In-App Gaming Platform Next Month
As Snapchat looks to improve its business prospects in the face of slowing audience growth, one area that it's keen to expand upon is...
16 views0 comments
Rogier Visser
- Jan 10, 2019
- 1 min
Snapchat Releases New Report on How and Why People Use Different Social Apps
Why do you open a social app? Is it to stay connected with friends and family, to check how many likes your latest post got? Maybe you're...
6 views0 comments
Rogier Visser
- Jan 4, 2019
- 1 min
Snapchat Releases Trend Predictions for 2019
Looking to connect with younger users in 2019? If you are, Snapchat has released a new listing of key trend predictions for the year...
73 views0 comments
Rogier Visser
- Dec 11, 2018
- 1 min
Snapchat Launches 'Solutions in a Snap' Ad Overview Series
Snapchat has launched a new series of short videos in order to help educate advertisers on the range of ad options it has available, and...
8 views0 comments
Rogier Visser
- Dec 10, 2018
- 1 min
Snapchat is testing new features (that Instagram has had for months)
Snapchat has clearly fallen behind Instagram when it comes to user growth. In order to catch up, the app is testing a bunch of features...
4 views0 comments
Rogier Visser
- Nov 21, 2018
- 1 min
Snapchat's Planning to Release Another New Version of Spectacles
Snapchat's ad business is getting on the right track, but the company's not yet on a path to profitability. Meanwhile, the app is still...
4 views0 comments
Rogier Visser
- Nov 20, 2018
- 1 min
Snap Announces Lens Creative Partner Program to Boost Branded Lens Use
As Snapchat continues on its mission to find more ways to generate revenue, the platform is this week launching a new Creative Partner...
13 views0 comments
Rogier Visser
- Oct 23, 2018
- 1 min
Instagram has surpassed Snapchat as the most frequented social media platform among teenagers!
Author: Boyan Houtman en Rosalie Visser A new survey published by Piper Jaffray in CNBC found 85 percent of teens surveyed use Instagram...
39 views0 comments
Rogier Visser
- Oct 12, 2018
- 1 min
The influence of social media in e-commerce
Author: Else van Suchtelen Our way of shopping has changed in the past few years. In the past we all went to the store to shop, it is...
20 views0 comments
Rogier Visser
- Oct 11, 2018
- 1 min
Snapchat’s plan to reinvent TV may actually be working
Snap says people like shows, so it’s launching a dozen more. Snapchat’s experiment to create the future of television with vertical shows...
6 views0 comments
Rogier Visser
- Oct 10, 2018
- 1 min
Social Video Ad Revenue Is About To Explode
New analysis shows that social ad revenue is growing at an incredible rate, and this is why. New analysis of ad spending and revenue in...
10 views0 comments
Rogier Visser
- Oct 3, 2018
- 1 min
Snapchat Adds News Amazon eCommerce Integration, Facilitating Shopping In-App
Seems like every social app is slowly shifting towards eCommerce these days. Hot on the heels of Instagram expanding its shopping tags in...
8 views0 comments
Rogier Visser
- Oct 3, 2018
- 1 min
Why Google Search Is Starting To Look More Like Social Media
Google Search is undergoing an overhaul that will make it look much more like a social media platform, in order to compete with upstarts...
8 views0 comments
Rogier Visser
- Oct 1, 2018
- 1 min
The Facebook hack affecting 50 million people
Facebook got hacked, it revealed on Friday – and 50 million users’ accounts were compromised. What’s more, if the victims logged into...
7 views0 comments
Rogier Visser
- Sep 28, 2018
- 2 min
Facebook Stories ads can now be added worldwide
Author: Rosalie Visser Starting today Facebook Stories ads will be available to advertisers around the world," a statement from the...
18 views0 comments
Rogier Visser
- Sep 28, 2018
- 2 min
Advertising on Snapchat. Why not?
Author: Roy Soet At this moment Snapchat and Instagram are involved in a battle for the same audience. Since the launch of Instagram...
18 views0 comments