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Roundabout Industry Wire
De sociale media-industrie verandert met de snelheid van het licht.
Wij zijn er om je op de hoogte te houden van alle gebeurtenissen op de sociale kanalen
Spotlight nieuws
Rogier Visser, Founder Roundabout social
Nov 16, 20181 min read
Digital Video Ad Spend Is Accelerating
Digital video advertising revenue is moving at a rapid pace, with mobile video leading the way. That is according to the Interactive...
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Rogier Visser, Founder Roundabout social
Nov 16, 20181 min read
Digital ad spending grew to $49.5B in the first half of 2018, according to IAB
The online advertising business continues to grow at double-digit rates, according to the latest report from the Interactive Advertising...
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Rogier Visser, Founder Roundabout social
Nov 15, 20181 min read
60% Of Consumers Click On Mobile Ads At Least Once A Week
NEW YORK, Nov. 15, 2018 /PRNewswire-PRWeb/ -- Studies show that 60 percent of consumers will click on mobile ads weekly or more....
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Rogier Visser, Founder Roundabout social
Nov 14, 20181 min read
Singles Day: $1bn in sales in just 85 seconds
Author: Roy Soet Chinese e-commerce giant Alibaba has smashed records for its Singles Day, the world’s biggest 24-hour shopping event,...
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Rogier Visser, Founder Roundabout social
Nov 13, 20181 min read
Twitter boss hints that an edit button for tweets may finally be on its way
A quick peek into the Digital Trends’ archives reveals a 2013 article about how Twitter was considering introducing an editing tool for...
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Rogier Visser, Founder Roundabout social
Nov 13, 20181 min read
Pinterest Launches Instagram-Style Single Pin Feed in 'Following' Tab
Pinterest appears to be taking cues from Instagram with this latest update, adding a new, single Pin stream within the 'Following' tab to...
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Rogier Visser, Founder Roundabout social
Nov 9, 20181 min read
Pinterest brings you the 'following' feed in full size
Following the introduction of new shopping tools in October, Pinterest is putting renewed focus on content from people you follow with...
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Rogier Visser, Founder Roundabout social
Nov 8, 20182 min read
How to Make Chatbots Your Secret Holiday Weapon
The technology for artificial intelligence is rapidly maturing -- and, with it, the commercial uses for that AI are expanding. Enter the...
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Rogier Visser, Founder Roundabout social
Nov 8, 20181 min read
4 Ways Social Media Videos Can Benefit Your Business
During a recent Twitter chat, we asked everyone "what marketing goals are you trying to accomplish when creating social media video...
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Rogier Visser, Founder Roundabout social
Nov 7, 20181 min read
It's no longer 'Facebook or nothing' for mobile ads during the holidays
As mobile shopping grows, marketeers can't simply stick with what worked last year if they want to connect with smartphone users during...
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Rogier Visser, Founder Roundabout social
Nov 6, 20181 min read
Instagram rolls out new option to share IGTV content in Stories.
Facebook emphasized the growth of both video and Stories in its most recent earnings report, noting, once again, that Stories are the...
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Rogier Visser, Founder Roundabout social
Nov 6, 20181 min read
2018 State of Social Video: Consumer and Marketer Trends Report
Every year Animoto, surveys 1000 consumers and 500 marketers to gain insight into how video is influencing purchase behavior, and how...
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Rogier Visser, Founder Roundabout social
Nov 5, 20181 min read
The Facebook ad-pocalypse is coming, so spend your budget on creativity!
Brands pour billions of dollars into Facebook advertising, but the social media giant isn’t going to last forever. So, where will those...
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Rogier Visser, Founder Roundabout social
Nov 2, 20182 min read
How to stand-out during the holidays with your campaigns?
Author: Esmé Bouhali The end of the year is on its way, the competitive struggle to get the consumers attention is about to start....
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Rogier Visser, Founder Roundabout social
Oct 31, 20182 min read
Singles’ Day 2018: Is your brand ready for the largest online sale of the year?
Singles' Day has taken the Asia Pacific markets by storm, and e-commerce giants like JD, Lazada and even fashion kingpin Zalora are all...
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Rogier Visser, Founder Roundabout social
Oct 31, 20181 min read
Facebook Q3 Numbers: Users and Revenue Up but Signs of Potential Concerns in Future
Facebook has released its Q3 2018 earnings report, which shows increases in both users and revenue. But the topline summary isn't the...
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Rogier Visser, Founder Roundabout social
Oct 30, 20182 min read
6 Tips to Help Boost Engagement with Your Social Media Videos
When used right, few types of content can match the amount of attention, feedback, and interest in your social marketing campaigns as...
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Rogier Visser, Founder Roundabout social
Oct 30, 20181 min read
LinkedIn gets serious about video with Vimeo integration
Professional social networking platform LinkedIn is finally bringing professional tools to video — on Monday, October 29, Vimeo announced...
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Rogier Visser, Founder Roundabout social
Oct 29, 20182 min read
12 Social Media Mistakes That Will Drive Followers Away From Your Brand
Smart brands know that an active social media presence is essential in today's digital marketing landscape. Most companies have the...
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Rogier Visser, Founder Roundabout social
Oct 26, 20181 min read
Facebook Messenger 4 will make it easier for users to connect with brands
The messaging app is giving more prominence to its 'Discover' tab where users can directly message companies on the platform. Facebook...
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