Twitter's Christmas Hub Now Updated to Assist Marketers With Their Holiday Campaigns
Christmas is now fast approaching, and with people eager for a huge celebration – preferably free of most COVID constraints – it could be a major time of celebration, as well as a potentially massive buying season, as the season's hope presents big engagement opportunities.
And if you're still planning your holiday campaigns, Twitter's Christmas marketing mini-site, which includes a variety of case studies, suggestions, and insights to help you out, was updated this week.
The mini-site is quite basic, and there aren't many new resources currently, but there are some useful usage figures and critical trend observations.
Twitter has now offered access to all of its advertising tools, along with seasonal planning guides and tips to get you started.
On October 14th, Twitter will host a new Christmas advertisements webinar, where it will share new information to help you fine-tune your plan.
With more resources to be added to the Christmas hub, Twitter is likely to make a bigger push leading up to the holiday season. Attending the virtual event is free, and you can RSVP here.
After two years of COVID limitations, it appears that the light at the end of the tunnel is now appearing, and it's likely that we'll enjoy a Christmas free of social distancing and other protective measures, which would be a cause for great joy.
There's still a long way to go before we get the green light, but Christmas 2021 is shaping up to be a big one, and these insights can help you plan your marketing strategy.