Looking Forward to a Post-COVID Future, Pinterest Highlights SMBs
With the hope of ending quarantine, lockdowns, travel bans and the pandemic itself after over a year of struggling, people are now seeing light for a post-pandemic future and Pinterest alongside with American Express is highlighting 20+ SMBs through their "The Comeback Edit" initiative. These shops are selling items on the platform which people enjoy to shop nowadays.
"From pottery by East Fork and home decor from Coming Soon, to fresh manicures from Chillhouse and beautifully prepped skin courtesy of Pholk Beauty, this newest edit of the Pinterest Shop has something for everyone. Each product was selected for those who are planning their “future me” and how they want to show up in the world as it begins to slowly reopen." Pinterest said.
Undeniably, shopping has taken another form since the pandemic took a toll globally, affecting not just the normal lives of people but different industries and works as well.
"47% of business owners are concerned about their profits over the next few months, while 75% of consumers say they would shop with small businesses more often if there were more ways to do so." they added.
The newest feature sprouted with Pinterest searches for "how to support small business" that has increased by 50% over the past year.
From convenient food deliveries to people turning their hobbies into something they can earn money with while staying in the comfort of their homes, numerous small shops have been invading the platform until today. With this, people in local and international communities are supporting these shops and are now into the trend "shopping small".
If you want to be part of this check out the Pinterest Shop to view the highlighted businesses.