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  • MaryGrace Lerin

Facebook is Working on Reactions for Reels

With Reels now gaining traction and attention, Facebook proceeds to work on its Reels reactions, offering up a different method for its audience to interact with its short-form video content.


Reactions for Reels, as seen here (in this example shared by Alessando Paluzzi), allows you to give one of seven emoji reactions to a Reels video.


Currently, you could only give a Like or comment to a Reel on Instagram and Facebook, which might seem restricting if you've grown accustomed to swiftly attaching an emoji to express your views.


While it feels right for Facebook to increase its interaction choices by introducing additional happy and frowning faces, it also feels a bit superfluous.

Well, the whole point of short-form video interaction is that it's rapid and can deliver a lot of information in a short amount of time. Is it really necessary to be able to respond with a variety of emotions in emoji form?


As previously said, Reactions have become a routine practice for many people, and in that perspective, it would help keep Reels in sync with Facebook's other alternatives, as well as serve as another algorithmic sorting component to help showcase the most relevant clips to each user.


In some respects, it appears to be an unneeded complexity, yet if you personally don't like it, you don't have to use it.


At this time, there is no information about a comprehensive test or release of Reels Reactions.

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